Ecommerce Email Marketing Agency

Ecommerce specialist email marketing that keeps customers coming back.

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Email Marketing Agency for Ecommerce
Our ecommerce specialist email marketing services deliver email marketing & SMS to maximise customer lifetime value.
Our email marketing services deliver a retention-driven strategy that leverages the power of email campaigns, SMS, loyalty & subscription strategies to maximise the lifetime value of your customers. We help brands to leverage the power of email marketing to retain and keep customers coming back. Our team of retention marketers, formulate a bespoke approach around your business to increase the value one customer brings and in turn increase the ROI of your customer acquisition costs. We are an email marketing agency you can trust whilst allowing you to leverage the power of other retention-focussed strategies alongside it.

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Email Marketing Agency for Ecommerce
40x return on investment from email marketing.*


We are an email marketing agency that leverage dedicated strategies with the power of email, SMS & loyalty-driven technology to maximise the value of each customer and improve customer retention.

So you are looking for an email marketing agency with growth in its belly? Our retention-focused content marketing service focuses on email marketing at the core to deliver strategies that communicate with the right customers at the right time. Our strategies leverage email marketing at their core to engage more customers from their first interaction with your store. We'll segment customers into tailored groups to send them exactly the right type of communication & information delivery for their buying journey all powered by intelligent marketing automation email flows. Following this, we can leverage up to 94% open rates that SMS has to offer. Our email marketing agency services are designed to re-engage your customer base, build relationships and maximise customer retention for our clients.

Charle Retain, the dedicated email marketing agency specialist, adopts a holistic approach tailored around your business to leverage email marketing, SMS, loyalty, subscription and more. We'll segment customers within loyalty schemes or potential / existing subscribers to understand where potential commercial opportunities lay to keep customers coming back to your ecommerce store. Our goal is to maximise the lifetime value a customer brings to your business and maximise the ROI you receive from these channels. If a customer you acquired spends more over time from the original cost of acquisition from channels such as PPC, search or social media then you'll receive a better ROI making the aquisition sustainable for your company. Choose Charle Retain as your email marketing agency and take customer retention to the next level.
*Result may vary, statistics from Oberlo's email marketing companies & industries averages.
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Ecommerce Email Marketing Agency UK


Segment customers to deliver personalised email experiences.
As an email marketing agency, we leverage powerful connections between your business's ecommerce platform and your email marketing provider to sync data about your customers in real-time. The real-time feed of customers allows us to segment your customers based on their behaviour, meaning they'll receive tailored communication from your brand at the exact moment their purchase behaviour changes online. We'll segment by location, tendency to use discounts, products viewed, purchase history, email engagement and even predictive analytics leverage cutting-edge technology. Our retention-driven strategies apply the same powerful data-driven approach to SMS marketing too. Whether you target customers in Australia, the USA, Singapore, the United Kingdom, Canada, Chicago or anywhere across the world - we'll tailor an email marketing strategy for the end recipient.

Segmenting an audience expands far beyond onsite behaviour but also considers actions within the entire technical stack of your online store. For example, we'll segment customers by specific features including - online loyalty plans, subscribers or previous subscribers, review engagement, logistic notification triggers, characteristics about individuals or recent quiz completion. Our initial discovery explores market research, your brand's ethos and goals to suggest to best segmentation strategy.

Build an online experience that allows you to understand your customer's accounts and speak to them in a way that engages and improves their experience of your brand. We are email marketing experts ready to transform your brand. An email marketing agency is a business that specialises in creating and managing email campaigns for other businesses. Email marketing agencies typically offer services such as email list building, email design, email copywriting, email analytics, and email delivery. To supercharge retention, choose us as your email marketing agency.

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Ecommerce Email Marketing Agency

Using the power of automation to maximise untapped revenue.
Automation within an email, sms and retention strategies are part of the most powerful tools & software that we leverage within Charle Retain. Automation flows within email or SMS marketing allow us to automatically enrol consented customers into an automatic flow of communication providing they enter a new segmented group. For example, when a customer joins your newsletter letter email list, we'll share a sequence of emails tailored around welcoming them to your community or leveraging automation to re-target customers who have left items in their cart. We dive into the detail to communicate with customers on auto-pilot criteria, without leaving revenue on the table.

Examples of automatic communication flows are endless and we'll consider your entire on-site tech stack when managing automation, for example, automatically welcome new loyalty scheme joiners, or trigger a flow of emails to re-engage existing subscribers at the most likely moment they'll churn from your subscriptions. Klaviyo customers earned $14.8B from automation between January - November 2022. Charle Retain leverages automatic communication within the heart of our strategy. We a test our strategies continually with the power of split A/B testing and performance number tracking to maximise conversions on your websites. We'll also optimise pop-ups and forms to maximise sign-ups too.

We leverage the best automation to target specific on-site KPIs and goals beyond customer lifetime value too; such as using abandonment cart emails to maximise conversion rates, or sharing related products element to boost average order value. We leverage a variety of tools to dynamically share the most relevant products to your customers. Charle Retain is powered by automation, data and prediction. Get in touch with our team today to learn how we can take your retention email marketing strategy to the next level. It's never been more important to consider retention in your digital marketing strategy, choose Charle Retain to adopt some of the very best ideas for your brand and keep prospects coming back.
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Email Marketing Design Services

Engaging customers with the power of email design.
Creative excellence and engagement-focussed design underpins everything we do at Charle and one of agencies core values that's something that allows us to stand out, from our ecommerce store builds to our retention services. Charle Retain email marketing strategies understand the power of beautiful, on-brand and KPI-driven UI/UX / graphic design and deliver this within our email marketing and SMS strategies directly to their inboxes. Content creation builds the foundaations of Charle Retain's strategy.

First and foremost, we design communication assets that adopt a consistent creative experience of your branding, logo & more - so that when your customer receives our email campaigns in their inbox, it's an extension of your store. However, we craft UI and a user experience that engage customers and prompt them to act on what they see, with dynamic product placement, specific email timings, clear CTAs and a trusted experience. We also include bespoke and tailored copywriting with performance at core embody your brands tone of voice. Our copywriters work with you to understand your brand and deliver campaigns built to perform. We'll optimise body copy, CTAs and subject lines to capture the interest of your customers. Our process driven approach to design and copy delivers a content marketing calendar all year round. Our plans include full reporting, data analysis too.

Take your communications to the next level with designs that capture your customer's eye, grab their attention and keep them coming back. Whether your customer saw your social media marketing ads, tiktok advertising or saw you on Google keep them coming back with Charle Retain. We're one of the leading email marketing agencies ready to transform your retention strategy on a continual pursuit to find new ways to engage more customers and deliver insightful and specific performance marketing messages. No matter your industry, we'll apply our expertise and hand to producing an outdesign creative direction for your email communication with analysis around personas, your customer funnel journeys, review of competitors, brand voice, and customer interactions within your email strategy.
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SMS marketing agency

SMS Marketing

94% Open Rates - Leverage SMS marketing for e-commerce growth & retention.
Imagine a way to communicate with your customers that can receive up to 94% open rates and 5.5x as many clicks as email marketing - welcome to SMS marketing. Did you know, 1 in 3 consumers prefer SMS over emails from their favourite brands? Give your customers the choice, and offer SMS as a marketing option. Start building a new channel of traffic today.

Charle Retain expertise & skills leads with SMS marketing services as a strategy to keep customers coming back to your store far beyond logistic messaging. Our SMS campaigns segment customers based on their buying journey to communicate with them at exactly the right moment. For example offer tap-to-subscribe welcome offers, new product announcements, or time-sensitive sales. Our campaigns even allow you to embed support directly within your marketing strategy so customers can reply with ease. We experiment with split a/b testing throughout a range of ideas to find the highest performance and results-driven approach for the needs of your brand. Our campaigns are sensitive to your consented target audience, opt-out and focus on improving your customer's experience. Get in touch today for a free SMS consultation and to talk about SMS marketing for your company whatever your expectations to deliver the best SMS experience to your audiences.
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Loyalty & Subscription Retention Strategies

Leveraging loyalty, subscription and on-site features to maximise customer retention.
Charle Retain, the email marketing agency, goes far beyond email and SMS marketing and offers a holistic approach to retaining customers. Bridging the gap between on-site features with customer communication can maximise engagement. You've likely leveraged other channels such as social media management, linkedin, PR links to approach your target market but now leverage on-site features to bridge the gap. Our retention services offer integrations with your existing subscription or loyalty offering to target unique customers with the right content at the right time. The integrations and segments across technology are almost anything you can think of. Whether subscription is the core of your business or not, we consider how subscription can maximise recurring revenue for your business. By considering your wider tech stack in our retention strategy, we'll segment and communicate with the right customers at exactly the right time. Additionally, if you are looking to design and develop brand-new onsite features, then our dedicated design & web development retainer known as Charle Memberships are the perfect match alongside Charle Retain. Are you ready to take your ecommerce strategy to the next level with email, SMS & loyalty driven lead generation? We are a people - first ecommerce agency with a passion for helping brands grow, get in touch today and see our case studies.
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Email Marketing Agency for Ecommerce


How do email marketing agencies work?

Email marketing agencies work by helping businesses create, execute, and analyze email campaigns. The process typically starts with the agency gathering information about the business’s target audience, such as demographic information, interests, and buying habits. This information is used to create an email list, which is then segmented into smaller groups based on the data collected. Once the list is segmented, the agency will create an email template that is tailored to each segment.

How do they develop email marketing campaigns?

Email marketing campaigns are a great way to reach out to your target audience and build relationships with them. They can be used to promote products and services, build brand awareness, and increase customer loyalty. When developing an email marketing campaign, the first step is to identify your target audience. This will help you determine the type of content and messaging that will be most effective for your campaign. You should also consider the best time to send out emails, as well as the frequency of emails.

How do they measure the success of email marketing campaigns?

Measuring the success of email marketing campaigns is essential to ensure that your efforts are paying off. There are a variety of metrics that can be used to measure the success of your email campaigns, including open rate, click-through rate, conversion rate, unsubscribe rate, and more. Open rate is the percentage of people who opened your email. It’s a good indicator of how effective your subject line was in getting people to open the email.

How do they choose which email marketing software to use?

The process of choosing the right email marketing software for your business can be a daunting task. There are many different options available, and each one offers different features and capabilities. To make the best decision, you need to consider your business’s needs, budget, and goals. First, you should assess your business’s needs. What type of emails do you need to send? We have a number of recommended email marketing tools and software to recommend such as Klaviyo and Attentive.

How do they choose which email marketing software to use?

The process of choosing the right email marketing software for your business can be a daunting task. There are many different options available, and each one offers different features and capabilities. To make the best decision, you need to consider your business’s needs, budget, and goals. First, you should assess your business’s needs. What type of emails do you need to send? We have a number of recommended email marketing tools and software to recommend such as Klaviyo and Attentive.

What is your email marketing agency's average open rate?

The average open rate for an email marketing agency depends on a variety of factors, including the type of email, the size of the list, the content of the email, and the frequency of emails sent. Generally speaking, the average open rate for an email marketing agency is between 15 and 25 percent. The type of email sent is an important factor in determining the average open rate.

What is your email marketing agency's average click-through rate?

The average click-through rate (CTR) of an email marketing agency will vary depending on the type of email campaigns they are running, the industry they are targeting, and the quality of the content they are sending. Generally speaking, the average CTR for email campaigns is between 2-5%. However, there are a few factors that can influence an email marketing agency’s CTR such as the creative, the content and the product offering.

What is your email marketing agency's average unsubscribe rate?

The average unsubscribe rate for an email marketing agency can vary greatly depending on the type of emails being sent, the size of the email list, and the quality of the content being sent. Generally speaking, the average unsubscribe rate for an email marketing agency is between 0.1% and 0.5%. However, this rate can be influenced by a variety of factors.

How often does your email marketing agency send emails?

The frequency of emails sent by our email marketing agency depends on the specific needs of the client. We work with each client to develop an email marketing strategy that meets their unique goals and objectives. Generally speaking, we recommend sending emails 2-5 times a week including flows based on your industry, but this can vary depending on the type of content being sent.

What is your email marketing agency's average email deliverability rate?

At our email marketing agency, we strive to provide our clients with the highest email deliverability rate possible. We understand that deliverability is a key factor in the success of any email marketing campaign, and we take great care to ensure that our clients’ emails are delivered to their intended recipients. To ensure the best possible email deliverability rate, we employ a variety of tactics. Your domain history and security hosting set up will impact this.

What are the services offered by an email marketing agency?

An email marketing agency offers a range of services to help businesses reach their target audience through email. These services include: 1. Design and creative of emails. 2. Content included in the emails. 3. Review of automated email flows. 4. Segmentation of an existing customer base. 5. Campaigns and newsletters.

What are the prices charged by email marketing agencies?

The prices charged by email marketing agencies vary widely depending on the services they provide. Generally, email marketing agencies charge a monthly fee for their services, which can range from a few hundred pounds to several thousand pounds per month. The cost of an email marketing agency’s services will depend on the size of your list, the complexity of your campaigns, and the number of emails you plan to send each month. We charge a monthly fee which can be provided upon initial discovery call with our team.

What is your email marketing agency's average response time to customer inquiries?

At our email marketing agency, we strive to provide excellent customer service and respond to customer inquiries in a timely manner. Our average response time to customer inquiries is typically within 24-48 hours. We understand that customers may have urgent questions or concerns and we do our best to respond as quickly as possible.Our customer success team are available to answer customer inquiries during normal business hours.



Top Email Marketing Statistics

1. Over 60% of marketers believe email marketing is the most effective form of digital marketing.
2. Email marketing has an average return on investment (ROI) of 4,300%.
3. Email marketing has an average open rate of 22.86%.
4. Email marketing has an average click-through rate of 3.71%.
5. Email marketing has an average unsubscribe rate of 0.17%.
6. Email marketing has an average conversion rate of 2.35%.
7. The average cost per email sent is $0.10.
8. The average cost per email opened is $0.02.
9. The average cost per email click is $0.20.
10. The average cost per email lead is $7.00.

Top Email Marketing Agency Facts

1. An email marketing agency is a company and specialists that specialises in creating, managing, and executing email marketing campaigns for businesses.
2. Email marketing agencies typically offer services such as email list building, email template design, email automation, and email analytics.
3. Email marketing agencies use a variety of tools and techniques to ensure that emails are delivered to the right people and that the content is engaging and effective.
4. Email marketing agencies often work with businesses to create custom email campaigns that are tailored to their specific needs and goals of ecommerce marketing.
5. Email marketing campaigns can include newsletters, promotional emails, event invitations, and more.
6. Email marketing agencies typically use segmentation techniques to target specific audiences and ensure that the right message is delivered to the right people.
7. Email marketing agencies can also help businesses track and analyse the performance of their campaigns, allowing them to optimize their efforts and maximize their return on investment. The key is to ignite visibility ignite engagement. Business consulting may also be included when considering the whole strategy. Email marketing agencies may offer search engine optimization also app marketing.




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