Growing Muc-Off
with Shopify Plus

Muc-Off

Shopify CRO, Design & Development

Muc-Off is a global bike brand who are obsessed with making the most innovative cleaning products around to keep you and your bikes running at full potential. In 1994, Muc-Off was born following the success of creating their first cleaning product. Following it's launch the brand expanded into dedicated ranges for bicycles, motorcycles, cars and more. The brand has since become a household name amongst enthusiasts. We partnered with Muc-Off to deliver on-going support and on-site growth strategies with Charle Memberships to support the continued online growth of the brand.

Industry
Cycling & Cleaning Products

Project
Charle Membership

Technology
Shopify Store Development
Bespoke Shopify Theme Development
Split A/B Testing
Shopify Design Services


Website
www.muc-off.com

Following the launch of Muc-Off's new mobile pressure washer, we worked alongside the brand to design and build a bespoke product page layout that adopted an editorial style. The key design goals were to deliver an immersive product-first experience that would educate and captivate the engagement of the visitor. Following the launch, we conducted a 50/50 equal split A/B test campaign to compare the conversion rate and revenue the page delivered when compared to the previous product page layout. Interested in bespoke Shopify Plus? Learn more about enterprise level Shopify.

Strategy-first campaigns, designed for growth

We look forward to continue in supporting Muc-Off with their growth strategy, delivering the very best experience for their customers. If you are looking for a proactive Shopify agency to deliver a growth-focussed CRO strategy for your Shopify brand then get in touch today. You can learn more about our Shopify conversion rate optimisation services here. Charle Memberships allow brands to access our multi-disciplinary team of designers, developers and strategists to deliver the very best on-site experiences.